It's a sign of the times - rural shops going out of business and simply unable to compete with larger stores and supermarkets.
But for Joan and Glyn Bailey, who keep the village shop in Howey near Llandrindod Wells, it's particularly poignant... because when they closed their doors today, they ended more than two hundred years of trading at the premises.
– Alan Quincy, customer
It may be just a newspaper to do the crossword, but it's something that's important and I know that they've come for things which Joan has prepared specially - cakes and quiches and things of that kind - which you can't get anywhere else.
And for some people who don't have transport, it's a lifeline.
Outside, the building hasn't changed much for the last two centuries. Inside, however, trade has fallen in recent years.
– Joan Bailey, shopkeeper
We've put a lot of work and time of money into trying to bring a good, well-stocked shop to Howey and to the villagers of Howey. We're really very very sad.