Cardiff City sponsorship boost

The Welsh Government has agreed a sponsorship package with Cardiff City for their first season in the Premier League, with the aim of promoting Wales "to a worldwide audience". The deal includes the renaming of the Canton Stand as the Croeso Stand.

Malky Mackay welcomes Welsh Govt sponsorship deal

Craig Bellamy, Business Minister Edwina Hart and Malky Mackay

"The warmth my family and I felt on coming to Wales just over two years ago will forever stay with us" says Cardiff City manager Malky Mackay.

“We now have a platform on which to demonstrate what we do as a club, city and country on a global level.

The news of the sponsorship deal with the Welsh Government is very exciting, and I look forward to seeing the new ‘Croeso’ stand in all its glory when we kick-off our home campaign against Manchester City in August.”

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Cardiff City announce Welsh Govt sponsorship deal

The deal will run from August 2013 to May 2014 at a cost of £110,000. Credit: Nigel French/EMPICS Spor

The Welsh Government has agreed a sponsorship package with Cardiff City for their first season in the Premier League, with the aim of promoting Wales "to a worldwide audience".

The deal will see Visit Wales branding inside and outside the stadium, includes the renaming of the Canton Stand as the Croeso Stand.