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An award-winning North Wales farmer has launched a campaign to have an aisle in every supermarket for food produced nearby.
Gareth Wyn Jones says supermarkets should promote hyper-local produce in the same way that they market food from other countries.
Ian Lang reports.
We asked you whether you'd support more local produce in stores... and we've had a great response on our Facebook page!
Tosh John says "it's about time... i refuse to buy food that's been flown half way around the world".
Steven Williams thinks it'll be "brilliant for both the farming industry and the economy".
But Karen Anderson says "a local aisle is all well and good , but will we have to pay extra for the privilege?"
Iain Thomas Sullivan isn't so worried. He reckons: "Excellent idea, supporting local producers, boosting local economy and raising awareness to locals and visitors/tourists of what's in the area".
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"I've been thinking a lot after the disaster we had this spring" says farmer Gareth Wyn Jones.
"We produce some fantastic stuff in Wales. Why can't we sell it locally?"
"There are some fantastic butchers and whole food places, and I think supermarkets should be getting on board".
A farmer from Llanfairfechan has launched a campaign to have a local produce aisle in every supermarket.
Gareth Wyn Jones wants all supermarkets to stock an aisle of homegrown produce to help the local economy and give consumers a choice of what they buy.
Mr Wyn Jones said: "I got the idea a few years ago while in France when all the supermarkets there were stocking local produce. Asda and Tesco have already tweeted me to say they will consider the idea."