Josie Pearson, a London 2012 Paralympic champion from Hay-on-Wye, is fronting this year's campaign from all four Welsh police forces to highlight the importance of wearing a seatbelt.
She was paralysed in a crash in 2003, when she was not wearing a seatbelt.
She describes how she regrets the day she chose not to put her seatbelt on: "I wish I could go back to that day and not get in the car. Set a good example and put your belt on, it could save your life.”
Paralympic gold medallist Josie Pearson MBE has teamed up with Gwent Police to launch this year's All Wales Seatbelt Campaign.
Josie sustained life changing injuries which left her paralysed as a result of a road traffic collision that occurred in Goytre, near Abergavenny in 2003. She was not wearing a seatbelt.
The seatbelt campaign will run over the next two weeks and aims to enforce the law of wearing a seatbelt in the front and rear of a vehicle, and prevent people putting their lives at risk in the first place by choosing not to belt up.