An undercover investigation by ITV Cymru Wales has found that illegal tobacco in some parts of the country is widespread, and easy to find.
Wales has the highest rate of smoking during pregnancy in the UK putting thousands of babies' lives at risk.
Martin Bardsley says he believes public health officers were "bang out of order" for handing him the fixed penalty notice.
Professor John Britton, chair of the Royal College of Physicians' Tobacco Advisory Group, said the doctors group disagrees with the Welsh Government's plans to ban e-cigarettes from enclosed public spaces "simply because electronic cigarettes are the way out of smoking for so many smokers."
He said "it's inappropriate to use tobacco legislation" for the vapour devices.
The Royal College of Physicians says "e-cigarettes could lead to significant falls in the prevalence of smoking".
While it supports regulation of electronic cigarettes, the doctors group does not support the Welsh Government's plans to ban the use of e-cigs in enclosed public places.
The RCP says: "On the basis of available evidence, the RCP believes that e-cigarettes could lead to significant falls in the prevalence of smoking, prevent many deaths and episodes of serious illness, and help to reduce the social inequalities in health that tobacco smoking currently exacerbates."
It has published its response to the Welsh Government's consultation, saying:
- Electronic cigarettes and other novel nicotine devices can provide an effective, affordable and readily available retail alternative to conventional cigarettes
- These new products present potential risks as well as opportunities for health, and therefore the RCP advocates proportionate regulation
- Regulation should ensure that products deliver nicotine effectively and safely, that advertising and promotion do not target young people or other non-smokers, and that advertising and use (for example, in public places) do not undermine smoking prevention policies
- The RCP supports regulation of electronic cigarettes - and close monitoring of their use is essential to ensure trends counter to public health are identified and acted upon
Doctors group the Royal College of Physicians (RCP) in Wales has published its response to the Welsh Government's proposal to ban the use of e-cigarettes in public places.
It says it doesn't support a ban because the devices can help people give up conventional cigarettes. But it does support better regulation and a ban on the sale of electronic cigarettes to people under 18.
The RCP says smoking accounts for approximately 5,450 deaths every year in Wales where it is estimated that 14,500 young people a year take up smoking.
The Welsh Government has said there is a risk e-cigarettes could 'normalise' smoking once again. It say it will consider all responses to its consultation in due course.
Catch-up on last night's episode of Wales This Week here.
How easy is it to buy illegal tobacco in Wales? Cameras follow investigators attempting to clamp down on the multi-million pound black market. Wales This Week investigate Monday at 8pm on ITV Cymru Wales.
The Chief Executive of health charity Action on Smoking and Health (ASH) Wales, Elen de Lacy, says it is a "sad fact" that smoking during pregnancy in Wales continues to be considerably above the UK average, but that it is "vital" mums-to-be are given "extra support" to help them give up.
– Elen de Lacy, Chief Executive of ASH Wales
It is a sad fact that Wales continues to have the highest rate of smoking in pregnancy in the whole of the UK.
Giving up smoking is hard on its own but with the added pressures of having a baby it is doubly challenging, which is why extra support is vital for pregnant women to help them give up.
Midwives and health visitors are able to build close relationships with women, at home and in the community, and are often the best placed to support women throughout their pregnancies and afterwards.
Wales has the highest rate of smoking during pregnancy in the UK, which is putting thousands of babies' lives at risk, health charity Action on Smoking and Health (ASH) Wales has warned.
One third of mums-to-be in Wales smoke at some point during their pregnancy - considerably higher than the UK average, which lies at just over one quarter - exposing 11,864 unborn babies to harm from tobacco each year.
Smoking during pregnancy increases the risk of stillbirth, Sudden Infant Death Syndrome (cot death); premature birth; low birth-weight and miscarriage.
Maternal smoking is also associated with a range of health problems throughout the baby's life including asthma, birth defects such as cleft lip, ADHD and learning difficulties.
In Wales, one-to-one quit smoking support can be provided to pregnant women by Stop Smoking Wales, but rates remain "stubbornly high". according to ASH Wales.
Advice has been issued to e-cigarette users after reports of several devices exploding while charging, causing minor fires.
- Never leave e-cigarettes on charge unattended for long periods
- Do not mix components of different e-cigarettes
- Only use the charger supplied
- Ensure you purchase your e-cigarette from a reputable source
- Test your smoke alarm regularly
- Contact Trading Standards over any e-cigarette safety concerns