A video featuring Cardiff-born actor Ioan Gruffudd advertising a new Welsh university has caused a stir - after it emerged it was shot in England.
The 90-second University of South Wales video depicts the Hornblower and Titanic actor walking through Mendip Hills in Somerset.
It is understood downpours in the Brecon Beacons were behind the decision to change the location.
But the University of South Wales has defended the advert, saying the video has 'a very Welsh flavour with one of Wales' top stars'.
A spokesperson said: "Its message is universal, making people think about how their university choices affect the rest of their lives.
"We are pleased that thousands of people are continuing to watch the advert with overwhelmingly positive feedback for its powerful message. We'd encourage people to watch the video and judge for themselves."
The University of South Wales was formed this year from the merger of the University of Glamorgan and the University of Wales, Newport, with over 33,000 students attending.
Wales newest university has signed an agreement with the armed forces to support service personnel as they leave military life. The Armed Forces Covenant with the University of South Wales is the first of its kind.
"The University of South Wales will compete equally for students and reputation with the UK's major regional universities and will help the region compete head to head for investment and growth with major city-regions such as Bristol, Manchester, London, and Tyneside.
"The employability of our students is at the heart of everything we do, with teaching informed by what happens in the real world. Our graduates have the skills that are essential for the workplace and value our employability schemes, business start-up support and opportunities to get actual experience as part of their courses. It's an approach that works - 93% of our graduates are in employment or further study within six months of graduation."
– Professor Julie Lydon, Vice-Chancellor of the University of South Wales