Hospitality businesses across the Brecon Beacons are meeting in Brecon today to work out how to market the area, reports Jane Solomons
The 'Tourism in Action' conference will look at how other parts of the UK sell themselves as tourist destination.
It's estimated that tourism brings in £205m to the local area every year.
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Showers in the north will spread southeastwards overnight. Temperatures will be higher so not as chilly as list night.
Chilly start to Tuesday, turning into a largely fine and dry day.
Political Editor Adrian Masters was joined in the studio by assembly members Bethan Jenkins, Mick Antoniw and Suzy Davies.