"There's a lot of people who live in the Valleys and a lot of people who've lived in the Valleys over the years - not just in music but in other arts and industry and so on" says Peter Cole, from Capital Region Tourism.
"We have sent people out from the Valleys across the world to change the world and now we need to change perceptions of the Valleys for people coming back".
More top news
A mild night with showers and dense misty patches!
Before the plane took off on February 16, teacher Juhel Miah was escorted off the flight by security.
Our Valleys Correspondent Hannah Thomas has been spending time discovering why the people who live in the Valleys love their communities.