"There's a lot of people who live in the Valleys and a lot of people who've lived in the Valleys over the years - not just in music but in other arts and industry and so on" says Peter Cole, from Capital Region Tourism.
"We have sent people out from the Valleys across the world to change the world and now we need to change perceptions of the Valleys for people coming back".
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Council have until today to say if the plan to merge. Minister Leighton Andrews says joining together will create "significant savings"
Mainly cloudy, with a little patchy, light rain in the southeast this afternoon. Some brighter spells in the west at times.
A largely dry, cloudy and mild night with fog patches mainly confined to higher ground. Blustery along the coast.