Cardiff City announce Welsh Govt sponsorship deal

The deal will run from August 2013 to May 2014 at a cost of £110,000. Credit: Nigel French/EMPICS Spor

The Welsh Government has agreed a sponsorship package with Cardiff City for their first season in the Premier League, with the aim of promoting Wales "to a worldwide audience".

The deal will see Visit Wales branding inside and outside the stadium, includes the renaming of the Canton Stand as the Croeso Stand.

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Cardiff City sponsorship boost

The Welsh Government has agreed a sponsorship package with Cardiff City for their first season in the Premier League, with the aim of promoting Wales "to a worldwide audience". The deal includes the renaming of the Canton Stand as the Croeso Stand.