The aim is to bring 50 outdoor specialist companies on board, generate an extra £500,000 in visitor spending and create 25 new jobs in the process.
The region's outdoor sector already employs more than 8,500 people while bringing in more than £150 million a year.
More top news
The man who died as a result of a collision on the B4501 near Cerrigydrudion on Saturday, June 24th, has been named as Karl Mark Hibbard.
Carwyn Jones has condemned a deal signed by the Democratic Unionist Party to support a minority Conservative government.
Today is shaping up to be the best day of the week as low pressure largely dominates, brining wet weather for all!