The aim is to bring 50 outdoor specialist companies on board, generate an extra £500,000 in visitor spending and create 25 new jobs in the process.
The region's outdoor sector already employs more than 8,500 people while bringing in more than £150 million a year.
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During a renovation project, Victorian mosaics were found underneath a carpet and a wall memorial dated 1732 was discovered.
A bright and frosty start, with the risk of some icy patches. However cloud will soon spill in from the northwest,
Wales woke to another frosty morning on Saturday after temperatures plunged.