This weekend sees Cardiff City play their first Premier League game of the season at home.
Cardiff University has estimated that it will bring tens of millions of pounds to the city each year.
Cath Howard, from Lincoln House Private Hotel in Cardiff, believes the top flight is essential for the capital's business.
She told ITV News: "Cardiff is an event-driven city and we need more large events to fill weekends. We've noticed an increase in bookings for all of the home fixtures."
More top news
The training centre and headquarters of Girlguiding Cymru in Powys, is laying claim to having the tallest living Christmas tree in the UK.
Cloudy with rain and strong winds, local gales along exposed coasts. Rain persistent across western hills, and becoming heavy later.
It will be cloudy with hill fog and mild overnight with increasing winds, with gales around southwestern coasts.