Services were held across Wales this morning to mark Remembrance Sunday.
Veterans, serving soldiers and members of the public fell silent for two minutes to honour members of the armed forces killed in conflict.
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The launch coincides with the UEFA Champions League Finals, which will see tens of thousands of visitors to the city.
Shoppers who don't bring their own bag will need to buy a bag for life costing 8p or 10p.
The RNLI say 17 people lost their lives last year around the Welsh coast.