Tegryn Jones, Chief Executive of Pembrokeshire Coast National Park, told ITV News the Pembrokeshire coastal path generates between £15m and £20m to the local economy.
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Plans to open a branch of Sainsbury's in a new development in a Pembrokeshire town have been criticised by local businesses.
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Cardiff manager Russell Slade says the Bluebirds need a win as they prepare to host Reading in their FA Cup fourth round tie.