Age Cymru say that whilst Christmas is a time of 'happiness' for many of us, it can be a very 'lonely time' for older people.
– Ian Thomas, Age Cymru's Chief Executive Officer
This should be a time of happiness when we can look forward to being with our families and friends and enjoying each other's company.
But it can instead be a lonely time when older people can feel that they are a burden on those closest to them.
This is why Spread the Warmth - Age Cymru's annual campaign to prevent thousands of older people in Wales suffering needlessly in winter, is so important.
Funds raised by Spread the Warmth are used to provide Winter Celebration Grants to groups across Wales so that we can bring some cheer to those who are alone or isolated at Christmas.