Hundreds of festive bathers have splashed out in the sunshine to make the 43rd Tenby Boxing Day Swim a big success.
The Pantomime fancy dress inspired Snow White, Ugly Sisters, fairies both good and wicked, Puss in Boots (and without boots) and even a panto zebra to take the plunge in the 10 degree sea.
More than 550 swimmers were presented with their commemorative medal around a warming beach bonfire.
It's hoped the event will raise thousands of pounds for charity.
Chris Osborne, Chairman of the Tenby Sea Swimming Association said:
“It’s been another great swim, with glorious weather creating ideal conditions. We’ve seen some highly entertaining costumes and it’s been a brilliant morning for everyone - including, we hope, all the charities who will benefit.”
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I admit it's not the most cheerful of starts out there this morning, but hang on in there because the sun will show it's face this morning!
Drizzle gives way to more substantial rain which will push in to western areas during the second half of tonight!