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Selfies make millions

More than two million pounds has been raised for cancer research by people posting their makeup-free photos on social networking sites and donating money

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Selfie campaign raises millions for charity

A simple idea to raise funds and awareness about Cancer Research has had a phenomenal impact in a matter of days.

The 'no make up selfie' campaign involves people taking pictures of themselves without make up, posting online and making a donation to cancer charities.

Ian Lang reports from Colwyn Bay.

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