Now it seems for many men in Wales, being well groomed is more important than it's ever been before. Research by a body representing hair and beauty salons says that male grooming is the industry's biggest growth sector.
Here in Wales tanning treatments are particularly popular, with men topping up their colour every two weeks. Richard Morgan went to find out more.
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Calming down tonight with clear spells and cooler temperatures! Setting us up for a decent start to the weekend!
Callum Williams of Wrexham pleaded guilty to causing grievous bodily harm to the woman police officer, assault and damaging property.
RSPCA says at first they thought the caller had confused the animal with a badger.