Supermarket chains often face a lot of local opposition when they want to open a new store.
But people in Cinderford desperately want a new supermarket, after previous attempts were blocked by the rival Co-op.
Co-op loses legal challenge to stop Asda in Cinderford
Pro-Asda campaigners in Cinderford are celebrating after Co-op lost a legal bid to stop the rival supermarket from opening in the town.
Asda had been given permission to open a store by Forest of Dean District Council but Co-op asked for a judicial review.
But the High Court has thrown out the review, and the supermarket will now have to fork out £1,000 to pay for the council’s legal costs.
The pro-Asda campaigners marched through the town at the weekend from the proposed site opposite Cinderford Skate Park up the hill to the Co-operative store:
Not all are in favour. Full interview with a campaigner against the proposed store. He wishes to remain anonymous because he's worried about repercussions.
More than 1,400 people have backed plans for Asda in Cinderford Credit: Paul Faith/PA Wire/Press Association Images
Residents in Cinderford are to stage a further protest in favour of a new Asda store later this morning. Last month nearly 200 people joined a demonstration against the local Co-Op's legal challenge against the development.
More than 1,400 people have signed up to a Facebook page backing the plans, which have been supported by Forest of Dean District Council. Mid-Counties Co-Op is seeking a judicial review. The Co-Op has previously seen off plans by Tesco to build in the town. Protesters plan to march at noon.