Organisers of Bath's Christmas Market are celebrating their best year yet with visitor numbers reaching 370,000
Fans of mistletoe can thank the heatwave for a generous crop of mistletoe this Christmas
South West Navy personnel are some of the one-in-seven staff working on Christmas Day.
The Christmas getaway has already begun for the region's busiest airport.
More than 50,000 people will leave from Bristol Airport over the next few days - that's an average of 120 flights and 14,500 thousand passengers every day. They're the busiest days of the year.
Eight flights left in the space of just 20 minutes this morning, with travellers heading for some sunshine to destinations such as Malta, Palma and Sharm el Sheik.
As the autumn term draws to a close children across the west country are singing carols and putting on nativity plays.
Here are pupils from St Francis Catholic Primary School in Nailsea near Bristol with their rendition of the festive song 'Hallelujah'.
It is that time of year when thousands of primary school children dress up in all sorts of outfits to take part in their nativity plays. An exciting time for all those involved, including teachers, parents and of the little stars themselves.
We wanted to experience one school's play, to capture all the tension and drama of a production that always lives long in the memory. We sent Claire Manning to Chaddlewood Primary School near Plymouth. If you're still not in the festive mood yet, then this will definitely put a smile on your face.
Marie Curie Cancer Care is one of six charities to benefit from Text Santa - ITV's Christmas fundraiser. Marie Curie nurses help care for terminally ill patients in their homes, and offer emotional support to families. Catherine Le Roy is one such nurse.
For more information on Marie Curie Cancer Care click here
11 year old Ethan Jones has a very rare condition called Ring Chromosone 14. There are just 40 to 60 cases worldwide. It causes epilepsy, respiratory problems and global delay. It means Ethan needs care around the clock.
Children's Hospice South West helps families like Ethan's. Its three hospices in the region offer care for children who have illnesses which mean they wil die before reaching adulthood. It is supported by the charity, Together for Short Lives.
For more information on Together for Short Lives click here
There is just a week to go until Christmas Eve. All this week, to get us into the festive mood, we'll be hearing seasonal songs and carols sung by school children from across the region.
To start us off, here are pupils from St Andrew's primary school in Taunton, with White Christmas.
In the run-up to Christmas, this Friday is traditionally the worst night of the year for drink driving and alcohol-related violence. Avon & Somerset Police have already arrested nearly 50 people for drink or drug driving in the first week of their Christmas crackdown.
The Road Safety charity, Brake, is running a "Not a drop, not a drag" campaign to stop people even touching a drink or taking any drugs before getting behind the wheel. Franki Hackett from the charity tells us more.
Animals at Bristol Zoo Gardens have been getting some early Christmas treats today.
Pop group Steps will launch the Yate Shopping Centre's Christmas festivities by switching on the illuminations this evening [Thursday].
They will perform followed by X Factor contestants MK 1.