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Asda Ad For Jahmene

Jahmene Douglas from Swindon may have lost the X Factor final, but he still has a bright future. He's recorded a version of Silent Night for a special online advert for his old employers Asda.

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What's next for X Factor finallist Jahmene?

Swindon's finest Jahmene Douglas is plotting his musical future after finishing second in ITV's The X Factor. The Wiltshire singer was beaten in last night's final and is planning to release a gospel album next year.

Today it's emerged the former supermarket worker consistently finished in second place during the weeks of public voting. Our Wiltshire reporter Robert Murphy has the story.

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