From the Heart

ITV's From the Heart campaign is taking place in Valentine's Week to raise awareness of organ donation and the NHS Organ Donor Register.

We're highlighting the shortage of donated organs in the UK.

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FROM THE HEART: 30 times more people sign up

Since ITV launched its From the Heart Campaign on Monday - to raise awareness of organ donation issues - thirty times the usual number of people have signed up the UK organ donor register.

Tonight on ITV News West Country at 6pm, we hear the heartbreaking story of a man who's daughter died because she couldn't get a transplant quickly enough. He now campaigns for more people to sign up as donors.

Lots more information on the campaign here.

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