Rugby premiership champions Exeter Chiefs launched next season's kit on Cathedral Green today. They'll play in Pink in Europe next season and All Black at Home.
England forward and new signing Matt Kvesic - seen here sporting the all black home kit - is happy to go along with the new look
When you're champions of England a lot of thought has to go into introducing new kits.
The designers, Samurai, state that the home shirt has been stripped back to the raw basics with a classic black shirt, while the new pink European shirt has been inspired by a spiritual and tribal theme design, reflecting Exeter’s ability as champions.
The shirts will cost the same as last year's. Adults will pay £60, children £45. Season ticket holders will even get a 10% discount.
This season, Chiefs fans will be hoping to be tickled pink watching their side play in Europe