A Grandmother and Granddaughter were the first customers through the doors of a new John Lewis in Exeter this morning. Around 200 people rush through the doors, desperate to get a first glimpse of Exeter's newest and biggest store.
Exeter's John Lewis store has officially opened its doors to the public today.A new John Lewis store opened in Exeter this morning. It employs more than three-hundred people in the city. Around 200 people rush through the doors, desperate to get a first glimpse of Exeter's newest and biggest store.
Staff and shoppers are busy preparing for the opening of Exeter's newest department store this morning.
John Lewis opens at 9am. It will employ over three-hundred people in the city, and is housed in the old Debenhams building in Sidwell Street.
Exeter will be the first John Lewis to have digital store guides. Situated on the ground and fourth floors, customers will be able to search by product, brand or department for the floor they need.
The battle for the region's shoppers begins a new phase tomorrow when John Lewis opens in Exeter.
Attracting the upmarket department store is part of the city's strategy to become Devon's top shopping destination.
But will it be the game changer and, if so, where does that leave Plymouth? Jonathan Gibson reports on a tale of two cities:
Final preparations are underway for the opening of John Lewis in Exeter tomorrow. The store will employ three hundred people. It's arrival is being seen as a vote of confidence in the city's retail sector.