A campaign in Devon to help people living with dementia and alzheimers has been given a huge boost in profile and funding after joining forces with a national company that provides advice for older people about their care and retirement needs.
The Torbay Dementia Action Alliance was set up just over a year and a half ago to try to make more people aware of how to treat people living with dementia in their communities.
Now with the support and funding of the company Ostrich Care, it's already been able to take its message even further.
If you are interested in finding out more about becoming a dementia ambassador, visit the group's website here
A campaigner from Devon is calling on shopkeepers to be more patient when dealing with dementia sufferers. Norman McNamara suffers from the disease and has started a special purple sticker campaign to alert shops to their needs.
Two centres in East Devon have won a prestigious national award for their work helping people with dementia. The Rowan and Linden Centres in Ottery St Mary gained the Innovation and Best Practice Award from the Community Hospitals Association.
The Rowan Centre carries out assessments, with support for carers and relatives. The Linden Centre provides activities and respite care. Both get referrals from the Ottery, Honiton and Sidmouth areas. They are managed by Gaynor Appleby, team leader for the Northern Devon Healthcare NHS Trust.
“Dementia is a time bomb ticking away. One in three people are affected by dementia either directly, with a relative or someone they know. Dementia is touching so many lives and it is so important to have better understanding of what people with dementia and their carers need so they can live with the dignity they deserve.
I have seen a lot of care homes and it’s a great pleasure to be back in my home city to see how it is leading the way to raise the standards of dementia care for the rest of the country to aspire to.”