This week we've been telling you about the charities you can support through ITVs Text Santa Campaign and tonight we focus on Age UK.
The charity provides all sorts of assistance to older people so they don't have to be housebound or lonely at any time of the year, and certainly not at Christmas.
John Andrews reports:-
100% of donations made by viewers are evenly distributed to ITV's chosen charities within three months of each televised appeal.
All Text Santa operating costs including staffing and the programme itself are funded directly by ITV as part of its corporate giving and not from corporate partners or viewer contributions.