It's a craze that has swept the globe, with everyone from the Duke and Duchess of Cambridge to David Beckham and Harry Styles jumping on the loom band-wagon - but if you still don't know about these tiny multi-coloured plastic wonders, here's a quick lowdown.
And with barely a playground in the country not lit up with a rainbow of plastic, Eamonn and Ruth turned to mum and loom band fan Steph Hush to give them a beginner's lesson!
Josie Cunningham first became known when it was revealed that she had had a £4,800 boob job on the NHS. She then publicly threatened to abort her unborn child so she could appear on Big Brother, and caused fury for reportedly taking taxpayer-funded taxi rides worth £6,000 a year - because she says that public transport gives her anxiety attacks.
But in her latest publicity stunt, she's selling tickets to the forthcoming birth of her child. Why is she doing it? What does she think about the public reaction to her? Josie joins us in the studio to try and defend her actions.
Have you heard of the term revenge porn? It's used to describe the act of people posting explicit images of their ex-partner online to humiliate them following a break-up.
A new 'revenge porn' bill is currently being debated in the House of Lords, so Denise Robertson and internet safety expert, Laura Toogood, give advice to viewers who are worried about this latest internet phenomenon.
Eamonn and Ruth chose our most heartwarming story of the show for Tuesday's best bit: a tale of dancer Gemma whose dog helped her to walk after an accident - and Cesar, the dog who needed Gemma's help to move around after an injury of his own. Take a look in the video above.
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It's confession time on Wednesday's This Morning, as Denise Robertson offers advice on the things you're keeping quiet. Have you got a secret you need to get off your chest? Is someone YOU know playing away and you don't know what to do - or maybe you're covering up a mistake you've made at work?
Perhaps it's not as serious as all that. Maybe you've ruined a dress your friend leant you, or you're feeling guilty about a prank you've played on someone. Whatever it is, email firstname.lastname@example.org with your phone number by 11am on Wednesday 30th July for a chance to speak to Denise live on air. You must be 18 or over. Full terms and conditions at itv.com/terms.
Gemma McKee was a professional dancer and stunt performer but two years ago her career was ruined in under a minute. During a synchronised dive routine she smashed both of her heels in half and was told she would never walk again.
With the help of her great dane Cesar she gradually got back on her feet but at the beginning of this year she was left heartbroken when Cesar suffered a back injury, leaving him unable to use his rear legs. Determined to help him like he helped her Cesar is now back on his feet with the help of a specialised cart. Gemma and Cesar are both here today.