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Commissioning

Drama and Comedy

Drama on ITV

What we areITV is the home of mainstream drama. We make series and serials for broad mainstream audiences regularly achieving slot winning ratings. Our award winning output aims to have variety and depth encompassing period series, thrillers, crime, family and factual drama. Recent successes include Quiz, Des, The Bay, Unforgotten, Grace and Manhunt to name but a few. Our two soaps Coronation Street and Emmerdale provide the bedrock of the schedule and have been entertaining the nation for decades and are at the heart of the national conversation on a daily basis. They provide a solid inheritance for our 9pm dramas. 

What we're looking for

We are looking for clear ideas that can deliver the highest quality popular mainstream drama to the largest audience. No subject is off limits - we can rise to celebratory, hilarious highs or plunge to very dark areas of human behaviour. But we will always look for mainstream appeal and an accessible way in for our audience. This might be the kind of story, type of character, or a piece of clever casting. We can take our audience to places they have never been as long as we don't alienate them. An ITV drama is never cynical or niche and is always entertaining.

We are looking for ideas of all shapes and sizes. While finding returnable series is a priority, we also need two, three and four partners, ideally with the potential to return though not exclusively.

How to submit an idea

You can email your idea to any of the commissioning team by using drama.commissioning@itv.com

We aim to respond to all submissions within about six weeks please note we only accept submissions from established drama production companies 

Comedy on ITV

We are looking for pre and post watershed half hour comedies driven by multi layered characters in recognisable settings. We like jokes and lots of them and can accommodate single camera or studio sitcoms.  

The key to comedies for the main channel is accessibility - they need to have wide appeal to a mainstream audience. 

Funny, contemporary and high production values are vital.

We are also looking for hour-long comedy dramas. We are not looking for hour long sitcoms, rather a robust story with great characters that we want to spend time with. The series must be driven by character & stories, with plenty of jokes.

How to submit an idea

For any Scripted Comedy ideas, these can be emailed to Comedy.Commissioning@ITV.com.

We aim to respond to all submissions. Please note we only accept submissions from production companies.

Key People

Polly Hill - Head of Drama
Huw Kennair-Jones - Drama Commissioner
Chloe Tucker - Drama Commissioner

Other commissioning areas

  • Entertainment & Comedy

  • Factual

  • Daytime

  • Sport

  • Current Affairs

  • Digital Channels

  • Online

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Commissioning