Susanna meets Will.i.am... and his phone goes off!
I am, but I leave my digital devices in the car when I am doing engagements based on the fact that they might actually go off…
– Prince Andrew joked that he was digital but only at appropriate times
The Duke of York has launched an initiative to encourage young people to start their own business. The pilot scheme hopes to support 1,000 budding entrepreneurs by investing £150,000 into their ideas for business plans.
A number of high profile celebrities are backing the scheme including singer and music producer Will.i.am and we sent Susanna Reid to meet the unlikely duo... and guess who forgot to put their phone on silent!