Adam Nathaniel Furman

Adam Nathaniel Furman is a London-based designer whose practice ranges from Architecture & interiors, to sculpture, installation, writing and product design.

Adam pursues research through his studio 'Productive Exuberance' at Central St Martins, and the Research Group 'Saturated Space' which he runs at the Architectural Association, exploring colour in Architecture and Urbanism through events, lectures and publications. He was Designer in Residence at the Design Museum in London for 2013-14, was appointed one of the Evening Standard’s “1000 Most Influential Londoners of 2018”, and was awarded the Blueprint Award for best small project 2018.

Adam says that his ‘multicultural background and personal connection with queerness’ are a big influence on his work and are always fused with a keen interest in broader universal themes. His design for the ITV logo is a set of colourfully creative 3d-printed characters. The central Totem represents the iconic status of the broadcaster, whilst the other surrounding elements represent the varied types of programming ITV offers.

Bharti Parmar

Bharti Parmar is an artist whose practice of over 25 years encompasses printmaking, sculpture and painting. She trained at the Royal College of Art and has a PhD in material culture studies.

Her recent work focusses on illusion and surfaces – and what we expect them to be, with a particular interest in wood, veneers and the craft of marquetry.

Bharti has been artist in residence on prestigious gallery programmes, most recently at the Irish Museum of Modern Art, Dublin and her work features in several institutional collections.

For ITV Creates, she has conceptualised the ITV ident as a 3-D sculpture that exploits common principles in marquetry such as ‘bookmatching’ veneers with recognisable designs (e.g. parquet, herringbone). Designed in similar colourways to the existing logo, her interpretation creatively subverts the scheme using decorative motifs.

Isabel + Helen

Working as a duo since 2013, Isabel + Helen create installations that combine a stripped-back aesthetic with an often-humorous approach. Taking simple sensory pleasures as a starting point, they conceive both quiet interventions and large-scale constructions that transform familiar objects into curious new spaces.

For their ITV ident, Isabel + Helen referenced television pixels and the ever-changing patterns created by them. They wanted to see how they could recreate the energy of pixels in an analogue and physical way.

Charley Peters

Charley Peters is a London-based painter whose work is concerned with the spatial potential of the painted surface, on which she applies subtle variations in colour, tone and scale to construct illusionary light and structural depth.

For her ITV ident, Charley wanted to produce a walk-in wall and floor painting that considers the language of hard edge painting in the context of contemporary screen-based signifiers. Charley has been inspired by the evolution of television since its invention, and her work will draw on the aesthetics of broadcasting culture: logos, on-screen graphics, test cards and visual glitches, whilst suggesting the significant developments of television throughout its history; from monochrome to colour, analogue to digital.

Charley exhibits her work internationally, showing recently at Saatchi Gallery (London), PaintLounge at Sluice Expo 2018 (Berlin), Z20 Sara Zanin Gallery (Rome) and Art 2 (New York). She writes about painting for online and print publications, is a peer reviewer for The Journal of Contemporary Painting, and has recently been invited to join the editorial board of Turps Banana painting magazine. Charley has a PhD in Fine Art Theory and Practice and currently holds a part-time academic post at LCC/University of the Arts London, where she is a postgraduate Course Leader.