Lifesaving Change and Check campaign has made its way to Parliament
In an extraordinary step forward for Lorraine's campaign to raise awareness of breast cancer, Change and Check was yesterday mentioned during PMQs in the House of Commons. MP for North Warwickshire and Bedworth Craig Tracey put the following question to Theresa May: 'Is the Prime Minister aware of the Change and Check campaign being run by Helen Addis, a member of the ITV Lorraine team?'
Lorraine Producer Helen Addis, who was diagnosed with breast cancer in April 2018, is the brains behind the campaign which sees 'reminder' stickers being placed in bathrooms and changing facilities across the UK. Since launching the campaign in late April, Change and Check stickers have been distributed in changing rooms nationwide in stores such as John Lewis and Partners, ASDA, Warehouse and David Lloyd Gyms. The Metropolitan Police have also joined the campaign, placing 10,000 stickers in their sites across London. The simple idea of getting people to check for the signs of breast cancer whilst getting changed has also been endorsed by celebrities like Emma Bunton, Kelly Osbourne, Naomi Campbell, Sheryl Crow and even Madonna!
In response to being made of aware of the campaign during PMQs, Prime Minister Theresa May has promised to respond in writing and thanked Craig Tracey for raising 'a very important issue'.