Record Premier League TV deal: Mind-boggling, eye-popping and entirely unexpected

The record Premier League TV rights deal is mind-boggling, eye-popping, remarkable and entirely unexpected.

BT has paid a little more to get broadly the same number of games but Sky has paid almost twice what it is currently paying.

There was a sense that this was a gamble Sky couldn't afford to lose.

It is now spending £1.4 billion a year showing live football - more than ITV spends on all of its programmes.

Critics have said that since 1992 that Sky will misjudge how much people are prepared to pay for football.

It has always taken risks and it has actually always got its judgement right.

The game is awash with money, and, as it stands, more is on its way.