Gary Neville is paying for hot meals for squatters staying in his hotel, homeless activists say.
The group - who have dubbed themselves ‘The Sock Exchange’ - say Neville is also employing tradesmen to make the building more "habitable" for the squatters over the winter period.
Neville, who owns the £1.5 million site with former colleague Ryan Giggs, was praised earlier in the week after he allowed his univited guests to stay throughout winter.
On Facebook the group posted:
They also shared the news that Neville will be renovating parts of the building:
He’s paying for electricians; plumbers; builders and other tradesmen to come and install temporary shower units, bathrooms, toilets, lighting etc so that the building is habitable over the winter period.
The building has been undergoing extensive renovations since planning permission was approved in February this year - that is until it was occupied on Sunday by housing activists 'The Manchester Angels'.
Wesley Hall, the homeless activist leading the protest, responded to the news:
Our priority is to keep the homeless people and the building safe...I have been working with Gary [Neville] on this.
The good news came just hours after a window was broken by intruders in an attempt to gatecrash the site.
The group say they can no longer have an open door policy on the building, and will now only take referrals from certain organisations within the North West.