For years, crowds have watched as a serious and silly competitors alike have pitched themselves against the forces of gravity and tried to fly.
But now organisers of the annual Birdman competition in Worthing have announced they are grounding the event indefinitely as rising costs have brought them back down to earth.
Hundreds have gathered to watch each year as competitors launch themselves off the end of the town's pier in flying machines ranging from the professional to the ridiculous.
A £10,000 was on offer for the furthest flier who managed to make it more than 100 metres over the English channel before the inevitable soggy landing.
Organisers at the Worthing Town Centre Initiative (WTCI) said they are bailing out after eight years overseeing the popular summer event, citing rising costs and a lack of sponsorship.
Mr Spratt added: "Of course, it may be that some other organisation may choose to take on the event."
Competitors had been able to compete in one of three categories:
- Leonardo Da Vinci Class for self-built and innovative craft.
- Condor Class for modified hang-gliders and similar craft.
- Kingfisher class is open for fun flyers - who were marked not on distance but for entertainment value.