Aston Villa and Virgin Trains have become involved in a social media spat over a joke about the football club's managerial history.
Virgin instigated the light-hearted banter with a comment of "With Roberto Di Matteo leaving, the next batch of potential#AVFC managers have just left for Birmingham New Street..." accompanying a photo of an empty train carriage to imply no one would want the job of replacing Roberto Di Matteo, who was sacked on Monday.
One day later, Aston Villa summoned a response to this topical satire produced by the corporate account of a public transport company.
Villa's comeback was "Would our managerial candidates actually get here for interviews on time if they arrived via @VirginTrains?"
Needless to say, this was not the end of the exchange, which was continued by Virgin Trains' official account.
Virgin boasted that they had more trains arrive on time this week than Villa had won games in the last year.
As boasts go, it is not a great one as Aston Villa have only won three games in the previous 12 months.
Managerless Aston Villa, currently lie 19th in the Championship, pointed to their trophy cabinet in an attempt to get the upper hand, stating all their trophies.
Virgin are yet to respond.