1. ITV Report

A new character joins Winnie-the-Pooh as he turns 90

Winnie-the-Pooh and his new friend Penguin who joins him on the new adventures Credit: c Pooh Properties

Arguably the most famous bear in literature Winnie-the-Pooh, turns 90 today.

New books with the introduction of a new character have been published to celebrate the anniversary.

Winnie-the-Pooh was first published in 1926 by author AA Milne who based the character on his son Christopher's stuffed toys.

The books were instantly successful selling 35,000 copies in Britain and 150,000 in the U.S.

Four new adventures have been written to mark Pooh's birthday with a new character Penguin stepping into the stories.

The author of the new book is Brian Sibley who created Penguin after seeing a photograph of AA Milne with his son playing with a penguin toy.

Fans of Winnie-the-Pooh say the books have lessons on life and love Credit: c Pooh Properties

Many fans of Winnie-the-Pooh believe his musings on love and friendship are lessons to last a lifetime, with some saying they are a great introduction to philosophy.

The top 10 life lessons learned from Winnie-the-Pooh according to a survey of 1,000 adults.

  • A little consideration, a little thought for others, makes all the difference.
  • If the string breaks, try another piece of string.
  • The most important thing is, even if we're apart, I'll always be with you.
  • It isn't much good having anything exciting, if you can't share it with somebody.
  • Rivers know this: there is no hurry. We shall get there some day.
  • Never let things come to you, go out and fetch them.
  • You can't stay in your corner of the forest waiting for others to come to you. You have to go to them sometimes.
  • Love is taking a few steps backward, maybe even more ... to give way to the happiness of the person you love.
  • It's best to know what you're looking for before you look for it.
  • If you live to be a hundred, I want to live to be a hundred minus one day so I never have to live without you.