Video report by ITV News Arts Editor Nina Nannar
Following the government’s announcement of a £1.57 billion lifeline to the arts industry, there is news today of another funding source and it would appear to be a classic "lean on me" situation.
One of the businesses that has boomed during coronavirus lockdown is giving financial help to one of the sectors that has been brought to its knees.
It comes after an intervention from one of theatre and film’s leading lights.Netflix which has seen its global subscriber numbers soar over the past few months, has donated half a million pounds to a new Theatre Artists Fund set up by the award winning film and theatre director Sir Sam Mendes who says, “It is specifically designed for theatre workers who find themselves at breaking point, for those unable to put food on the table or to pay bills, or for those considering leaving the profession altogether.”
The gesture follows Mendes’ well documented calls for streaming services to support theatre, which he says, has provided the talent pool those services benefit from.