Boris Johnson has stumbled his way through a bizarre business address as he asked the audience if they'd ever been to Peppa Pig World in an apparent bid to fill time as he appeared to lose his place in the speech.
The prime minister also made car noises and spoke of technology "unicorns" while speaking to members of the Confederation of British Industry (CBI) about renewable energy.
On a number of occasions he appeared to lose track of his notes as he remarked "blast it" and asked those attending the annual conference in South Shields if they would "forgive me, forgive me, forgive me".
His speech was interrupted for almost 30 seconds as he attempted to get back on track, before he told the CBI of his trip to the Peppa Pig theme park in Hampshire on Sunday before heading to the Port on Tyne on Monday.
"Yesterday I went, as we all must, to Peppa Pig World," the prime minister told the CBI, adding: "I loved it. Peppa Pig World is very much my kind of place: it has very safe streets, discipline in schools."
Boris Johnson on his trip to Peppa Pig World
"I am surprised you haven't been there," he said after asking the business executives if they'd ever attended.
"I was a bit hazy what I would find at Peppa Pig World but I loved it. Peppa Pig World is very much my kind of place," Mr Johnson said about his day out at the attraction.
In another unusual moment he mimicked the sound of a car engine as he spoke of improvements to electric vehicles.
Boris Johnson makes car noises
After the speech Mr Johnson was asked by a reporter "is everything okay?"
He said he thought people got the "vast majority" of what he was trying to say and the speech "went over well".
Most of Mr Johnson's speech to the CBI was about his plan for a "green revolution" in the UK, which he said will see new homes, supermarkets and workplaces compelled to install electric car charging points.
The announcement on charging points is another step towards the banning of the sale of petrol and diesel cars in the UK by 2030.
Watch Boris Johnson's speech in full below:
The company behind Peppa Pig World responded to the PM's speech, saying it was glad Mr Johnson had devoted so much time to the theme park.
James Mancey, operations director at Paultons Park, where Peppa Pig World is based, said the attraction was "delighted" Mr Johnson attended on Sunday.
He said: "The fact that Mr Johnson has chosen to speak at length about his visit during today's CBI conference, positively endorsing the creativity and innovation showcased by Peppa Pig World and encouraging others to visit, is testament to the hard work of everyone at Paultons Park who create the wonderful experience our millions of guests enjoy each year."