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  1. ITV Report

Fewer of us will be tucking into a roast this Easter Sunday

The popular Sunday roast is on the decline Credit: ITV News Anglia

Some of you may be planning on having a big Sunday roast this Easter weekend according to new research it's becoming increasingly rare.

A new report has found our shopping habits are changing and, among other things, sales of joints of meat are down 40% - with health, environmental and lifestyle choices as the reason.

Fewer people are stocking up on big joints of meat. Credit: ITV News Anglia

On a weekly basis it's not as popular as it use to be by far. 20 years ago people would be buying large pieces of meat on a Sunday for the whole family and that would have fed them until Wednesday with left overs but not any more

– Paul Hubbard, Butcher
Vegetarianism and veganism are on the rise. Credit: ITV News Anglia

The report also revealed that shoppers aren't buying so much dairy - yoghurts fell by 2%. Pasta is no longer as popular a go-to meal - down by 12%.