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Research by the University of East Anglia found millennials are becoming 'desperate to digitally disconnect'

Research reveals millennials desperate to disconnect from technology Credit: PA

New research by the University of East Anglia found millennials are becoming desperate to digitally disconnect, but are afraid of missing out if they do.

A study of people aged between 21 and 35 looked at how things like taking digital detox holidays can lead to a better work- life balance.

Participants interviewed for the study recognised the overuse of smartphones in their daily lives and the value of digital-free travel as an effective way of achieving improved digital health.

Tourism and hospitality providers should notice the growing demands of digital-free travel and cater for this need by diversifying their operations design and planning.

– Dr Brad McKenna, UEA's Norwich Business Schoo