A new survey claims that a basket of essential shopping in South West Scotland could vary drastically depending on where you live.
The Citizens Advice Service in Dumfries and Galloway says a basket of typical goods can vary from under £9 in major towns to almost £25 in some rural areas.
But retailers have accused the survey of not taking into account other factors such as the quality of the products.
Big supermarkets in the area are said to be charging varying prices for the same items in different stores close by.
The report also warns that shoppers in the poorest areas are the ones paying the highest prices.
It claims essential items such as nappies and tampons are found to be the products with the biggest price differences, and are often unavailable in local shops.
The CAS Chief Executive for Dumfries and Galloway said:
A Co-op spokesperson commented: