UK's latest newspaper launches in Carlisle

A brand new newspaper has been launched in our region today - the first for more than 20 years.

It's called "24", it was printed last night in Carlisle and went on sale this morning. The launch comes at a difficult time for newspapers- earlier this year, a national paper folded just nine weeks after it was launched.

Matthew Taylor's been to see why this one is hoping to buck the trend: