- Birmingham has lost its bid to become the home of Channel 4.
The city had been competing with Manchester and Leeds to become the site of Channel 4’s new national headquarters, which will operate alongside the broadcaster’s existing HQ in London.
Channel 4 bosses have decided that Leeds should be the company’s base outside of London.
Birmingham ran a high profile campaign to attract the broadcaster, led by West Midlands Mayor Andy Street, and it made the shortlist in July.
Coventry, Stoke-on-Trent and Nottingham were all initially part of the bid, but failed to make the shortlist.
Jack Dromey, the Labour MP for Erdington was quick to condemn the decision and the mayor himself.
The broadcaster plans to move 300 staff and hundreds of millions of pounds of TV programming out of London.
It will be the biggest structural shake-up in the 35-year history of the channel.
Bristol and Glasgow will host the new creative hubs.