The company famous for making Aston Martin badges is now creating rainbow badges to help raise money for charity.
Vaughtons, which also makes the McLaren insignia and Barclays Premier League medals, is now making 'Thank You' rainbow pin badges the public can purchase.
The Birmingham-based creators say all profits are going directly to NHS Charities Together.
The badges are available in gold and silver plate and stamped using manually operated machines and the enamel will be applied by hand, to create the rainbow design.
Vaughtons, launched in 1819, also say that the pin badges will be available long after things go back to normal, as a keepsake and reminder of how the NHS is "a much-cherished British institution."
Company boss Nick Hobbis says the idea came to him when he was at home with his children and they designed a badge together.
Pictures from Adam Rowley/Vaughtons.