1. ITV Report

Parkas by Liverpool students on high-end display


Psychedelic parkas designed by fashion graduates from the Liverpool School of Art and Design will be on display at Pretty Green’s store in Liverpool One.

The designs created by Harriet Law, Amie Dolphin and Amelia Francesca Smith were chosen as winners in a fashion competition, which aimed to support up and coming talent.

Pretty Green collaborated with LJMU to develop the competition for fashion students and created a specific brief to fit the brand’s music heritage.

The final-year design students were supplied with a technical drawing of a classic parka and asked to use the theme of ‘Psychedelia’ to customise the design in a creative and unusual way.

The designs were sent to Creative Director Pat Salter at Pretty Green who chose his top three, with the winners sent an original Pretty Green parka in a colour of their choice to customise.

Creative Director at Pretty Green Pat Salter said:

Pretty green thoroughly enjoyed collaborating with such talented individuals on this project.

I personally found the experience of meeting the students and judging their incredible efforts both exciting and inspiring.

It was a great opportunity for us to see the parka interpreted by new minds and the customisations and diversity of what the students produced was really great to see.

– Pat Salter