More than 50 years since they split, big crowds gathered at an art gallery in London where previously unseen photographs of The Beatles have gone on show.
They were taken in 1964 on the set of the film A Hard Day's Night, just as Beatlemania was really taking off.
The popularity of the exhibition, at Shapero Modern Gallery, proves that the fascination with the Beatles lives on decades after they released their last album.
But there are some in Liverpool who think it is high time the city consigned the Beatles to the past.
An article in a new Liverpool online magazine, Liverpolitan, says: "Culturally, our Beatles fixation is unhealthy, debilitating and regressive.
"In fact, I fear we are reaching a point where The Beatles will become the single biggest impediment to any form of civic progression, or any serious project to make Liverpool important, interesting or relevant in today's world.''
The author Jon Egan was especially critical of reports that a new Beatles attraction was being planned for Liverpool's waterfront. So what's his problem?
Speaking to ITV Granda Reports, Mr Egan said: :"They're important, we cherish them. We understand that they were an enormously important, global significant cultural phenomenon.
"But when it comes to the city's wider offer, it just seems that whenever we're in doubt we reach for The Beatles."
The Beatles are worth around £83million to Liverpool's economy, but Jon says: "whenever the city makes a decision on how to express itself and communicate to the world we have to go back to the 1960s."
Liverpool city council deny there are plans for a new Beatles attraction.
They say the band continues to be a global phenomenon who make Liverpool the envy of locations all over the world.
They go on to say the city has recently opened a film-making hub, the pandemic institute and a cutting edge science facility.
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