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Altrincham's secret for success as it bids for high street award

Talk about the high street and it's usually grim news - but Altrincham in Greater Manchester is bucking the trend.

Sales are up and it's shortlisted in the Great British High Street Awards.

Recent figures show 41% of high street retailers in the North West are at risk of going bust.

Most under threat are DIY and home furnishings stores -with 44% of those face an uncertain future.

While 35% of fashion and footwear shops could disappear.

So what's Altrincham's secret - watch Mel Barham's report


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