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  1. ITV Report

Campaign to buy flowers for bereaved mothers whose children have been tragically lost

A mother whose teenage son was shot dead at a party in south London is leading a campaign to buy flowers for bereaved mothers.

Credit: Justgiving/Tracey Ford

Tracey Ford founded the JAGS Foundation after the murder of 17-year-old James Andre Godfrey Smartt-Ford in Streatham.

The group supports bereaved families and raises awareness of youth violence. Tracey is also raising money to buy flowers for 'forgotten mums' on Mother's Day.

We are continuing to raise funds to buy bouquets of flowers for mothers on a very memorable day of the year - 'Mothering Sunday'. There are a number of mothers for whom this day no longer has that special meaning and more so will not wake up to the smell of flowers and that smile to sooth her heart.

There are now mothers who have become Mothers Day's 'forgotten mums'. You can help us to change that. At the time when you lose somebody, you get a lot of support, but as years go on, that disappears. I just think it's important to remember that there are mothers who are still mothers, but they're often forgotten.

– Tracey Ford