The story of a 10-year-old girl from the Isle of Wight who was killed by a drink driver is at the heart of a new Christmas campaign to tackle the issue across Hampshire and the Thames Valley.
Evey Staley was killed by a driver in 2013 who was more than two times over the drink drive limit and had cannabis in his system.
Video: Neil and Penny Staley, Evey's parents, speaking in 2013
A special number has been launched that allows you to text police if you suspect someone of drink driving.
Police want to crackdown on the number of drivers who get behind the wheel after consuming alcohol or drugs.
Between 1st December and 1st January, officers will be carrying out breath test and FIT drug tests.
Police say intelligence is far more effective than stopping motorists by the side of the road.
Across the Thames Valley and Hampshire, 140 people are killed or seriously injured as a result of alcohol on roads each year.
A person is 23 times more likely to be involved in a fatal crash when using alcohol and illegal drugs together.
Approximately 80% of drink drivers in Hampshire and Thames Valley are men.
The public can text 077814 80999 if they suspect someone of drink driving.
If the person is an immediate risk to another, police advise to call 999.
- Watch Richard Slee's report below