Watch our story by ITV Meridian Reporter Mary Stanley
Towns and cities across the region have been turning on their Christmas lights this week but in Newbury, they decided to make a day of it.
A series of free activities have been held with the aim of bringing much needed visitors and revenue to the town centre and to bring festive cheer.
Newbury was in Tier 4 before Christmas so many events were cancelled. Residents have been able to join activities including a family panto workshop, Christmas tree decorations, Christmas card making and Treasure Hunt.
Father Christmas had a grotto in the shopping centre. The light switch on was also followed by live music in the Market Place.