More and more of our children are being diagnosed as autistic. Thirty years ago, it was considered a relatively rare condition affecting around one in 500, but now that figure stands at one in every 100.
Much of that could be down to better awareness - but its cause is still a mystery. However, it leaves a generation of children and their parents struggling with the sensory overload of modern life.
Now some respite is now being offered in perhaps the most unlikely of places - a supermarket in Crawley is going out of its way to help.
Andy Dickenson reports and speaks to Emma Castle, who's son Oliver has autism, Abi Smith, Emma Holdsworth and Raj Sivalingam, as well as supermarket manager Gary Powis and Jo-Ann D'Costa Manuel of Autism Parent Power.